But I don't really see how this is any different from most jeans ads. It's a bit less subtle, sure. And it really isn't selling jeans so much as selling the idea of unbuttoning jeans. Maybe I'm just old enough to remove Calvin Klein's quasi-child porn ads, and so no other jean ad will ever be shocking?
4. Morning banana (asa banana - 朝バナナ): Years of online discussion between weight-conscious Mixi users resulted in the creation of the “Morning Banana Diet,” a simple diet program which, among other things, involves eating bananas for breakfast. The diet program took the nation and mainstream media by storm after it was featured on a popular TV show. Sporadic banana shortages occurred at some supermarkets as suppliers struggled to keep up with demand.
9. Hime-den (姫電): This abbreviation of hime-denwa (lit. “princess phone”) describes a garish style of mobile phone decoration popular with junior high and high school girls.
Hime-den are typically decorated with glitter, fake jewels, ribbons, lace, and little teddy bears.
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