I Hate the Super Bowl
Gawker | Lies Well Disguised: I Hate the Super Bowl
I'm not going to do another who-gives-a-shit scorecard rundown of all the Super Bowl commercials, though that Coke machine spot via Wieden+Kennedy was pretty fucking cool. And smart, because it's part of a new campaign that was created with web video shelf life in mind. The rest of you three-martini morons, WAKE UP. TV advertising's dying.
GM. Jesus, what the FUCK were you thinking? A laid-off assembly line robot committing suicide? After you gutted your workforce by more than 34,000 in 2006? Are you stupid or something?
Nationwide. K-Fed! Word is you paid that rappin' human disaster a cool half mil.
FedEx. I did appreciate the use of the synth-opening from Europe's "Final Countdown." A guy gets killed at the end of the spot. HAHA funny!